Heather Fricke
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Heather Fricke
Heather Fricke

Intuitive User-Centered Design is my passion. I love transforming ideas and enhancing user needs by improving the Usability and Accessibility of Interactive Experiences. I specialize in Lean UX practices. My strong skills are Defining Requirements, Wireframing, Prototyping, User Testing, and Visual Design. I also have a great deal of experience with Agile Methodologies, Front-End Development, and best practices for designing Responsive Websites and Mobile Apps. I believe simplifying the user-experience and satisfying the user’s needs is ultimately what leads to engagement and customer conversion on the web.

 

My passion for art has led me down many paths in my career. I initially pursued my dream to become an artist. I expressed myself and strived to evoke emotions in others through painting, drawing, videography, photography, and graphic design. These are my roots. Once I became confident in those areas, I decided it was time to bring my art alive. I dove headfirst into the Animation World. I focused on many exciting opportunities creating Animated Websites. As the need for Animations started to fade I turned my focus and began to concentrate on Front-End Development (HTML/CSS), UX, and Visual Design. I feel blessed to say that I have worked at many great places that have given me the experience to succeed in the ever-changing world of technology. When UX began to emerge and the perspective on the importance of “listening to what the user needs” became an important and essential concept, I decided to pursue and grow my experience further by solely focusing on Lean UX.

 

I enjoy all things creative! From fashion, to photography, to gardening, to making food preparations look so good I want to freeze dry them and put them on display. My passion for design has no limits!